Lipstick Buying Guide

Lipstick, as with many makeup products, was first used in ancient Egypt. Today, it has exploded into a wide array of types and colors, giving everyone a chance at finding the perfect shade and texture for their special needs. In this article, you can learn those textures, as well as what to pay attention to before buying your next tube of lipstick. You can also learn the most popular brands of lipstick.

Types of Lipstick


Many lipstick brands have met the needs of dry-lipped women with moisturizing lipsticks. These lipsticks contain ingredients such as aloe and vitamins A and C to hydrate chapped lips. This type of lipstick looks shiny and moist when applied and can be reapplied as naturally as lip gloss.


Great for when you are not in the mood to don all your usual makeup, sheers have a hint of color and just a bit of shine. Sheer lipstick is perfect to pair with the minimalist day’s makeup.


Full of drama, matte lipsticks have a suede-like texture and are perfect for days when you want to be the center of attention. They look solid and flat. Great for special occasions like weddings, matte finish lipsticks are anything but subtle.


Creams are the most popular type of lipsticks. They balance out the shine of a sheer with the pop of a matte. Perfect for everyday wear, creams put all the attention on the color. As easy to wear as lip gloss, pack these lipsticks in your purse for use at work or on the go.


Glossy lipsticks have made a fashion comeback lately. There’s nothing like a gloss to catch the light for extra shine. Lovely for dancing in the night club, this type of lipstick is flirtatious and sensual.


Lipstick can rub off on clothing or come off when drinking or kissing, but long-wearing lipstick stays put through all of this. Best for occasions when you will have no time to touch-up, long-wearing lipsticks have a suede-like texture and eye-popping color.

Pay Attention to


While the typical ingredients of lipstick are wax, oil, preservatives, and pigment, there can be other ingredients that you want to look out for. First, some lipsticks contain trace amounts of lead, which is ingested anytime you lick your lips or drink while wearing the lipstick. Watch out for this ingredient, as it can have very dangerous results on your body. Allergies are also a major concern for lipstick users the most common ingredients that cause allergies are fish and shellfish

Derivatives, carmine, lanolin, and beeswax. Symptoms of allergies include swelling, itching, and rashes on the lips. If you are allergic to an ingredient in lipstick, it is best to either protect your lips by applying concealed guard first or use mild varieties of lip products.

Skin Tone

Your skin has an undertone of either yellow or pink. To determine which yours is, press down on your skin and see what color it turns before returning to your natural pigment. When it comes to undertones, yellow is warmer and pink is cooler, so picking shades that match your undertones will make you look great. If you do not want to worry about warm or cool, go by your skin tone, whether it is olive, fair, or dark. Olive skin tones look best For olive skin, most shades of nude, orange, red, and, and pink will look good on your lips. For fair skin, go for bold reds and deep jewel tones to make your lips look their best. Finally, dark skin calls for deep plums, berry tones, and reds.

Wardrobe colors

Take a look in your closet or wardrobe. What colors do you tend to wear the most? What you wear will affect the shades of lipstick you should buy just as much as your skin tone. Blues and greens are typically worn by people who will look best in cool shades of lipstick. On the other hand, warm shades of lipstick best match reds, pinks, and purples. If you wear neutral colors like white, grey, and black, then you can go for either warm or cool shades depending on your desire (and your skin tone, of course!).

Shelf life

Lipstick, despite some people’s assumptions, does not last forever. Just like many other makeup products, it can expire. Low budget lipstick usually has a shelf life of two to three years, while higher grade lipstick tends to have a lifespan of one year. The difference is that many higher grade lipsticks opt for more natural ingredients, leaving out some of the preservatives that allow the lower budget lipstick to last longer.

Top Brands and Product Lines


Founded in 1909 by Coco Chanel, the Chanel brand is often synonymous with high fashion. Their lipstick is a great example of this. They come in five formulations, from Rouge Coco Shine to Rouge Allure Velvet. Each formulation has a variety of shades to choose from. One example of a Chanel lipstick is Rouge Allure Velvet in Seduisan. This lipstick is velvety smooth and is a shade lighter than medium pink.


Created in the same year as Chanel is another company, L’oreal. This company is focused on products to enhance every woman’s beauty and tend to skin and hair care needs. Combining the two, their lipsticks are smooth and buttery. Nourishing, their lipstick contains ingredients like omega 3 and vitamin E. One lipstick is Julianne’s Red Color Riche, a matte red that appears to have both a little pink and a little orange in it.


Revlon is a cosmetic company that was founded in 1932. The co-founder of Revlon, Charles Revson, has been quoted as saying, “In the factory, we make cosmetics. In the drugstore, we sell hope.” They started by revolutionizing nail enamel, making it in colors other than red. Now, their cosmetics can be found in women’s purses and makeup cases all around the world. A new line of lipstick made by Revlon today is the Ultra HD Matte Lip Color. This line is made up of wax-free gels with a velvety matte texture, and is available in eight high-definition colors.